• April 28th, 2017
    GABRIELLE CHANEL'S ANTIQUE COSTUMES

    GABRIELLE CHANEL'S ANTIQUE COSTUMES

    Choosing an outfit always means deciding what character to play, just like an actor dresses in character for a role on stage. The analogy extends to conjuring up new looks in sketches and drawings. It was thus hardly surprising that in the early 1920s, Jean Cocteau should turn to Gabrielle Chanel, the woman he held to be "the finest dressmaker of the day". He asked her to design costumes for three tragedies, Antigone, Orpheus, and Oedipus Rex, based on rough sketches. Harking back to Greek mythology offered a way to breathe fresh relevance into universal themes such as war, marriage, the power of language, and metamorphosis. Alongside the actors, Cocteau worked with avant-garde artists, with Picasso providing set designs and Honegger the music for Antigone.

    © Genica Athanasiou wearing Gabrielle Chanel's costume for ANTIGONE by Jean Cocteau in 1922 - photo by Man Ray

  • April 28th, 2017
    MODERN MYTHOLOGY <BR />BY KARL LAGERFELD

    MODERN MYTHOLOGY
    BY KARL LAGERFELD

    Karl Lagerfeld sought inspiration in ancient Greece for Modern Mythology, a series of photographs drawing on the greatest romance of all Antiquity, Longus's Daphnis and Chloe. The models Bianca Balti and Baptiste Giabiconi in the lead roles embody not the title characters so much as memories of a lost civilization: "Reality is of no interest to me. I use what I like". Karl Lagerfeld

  • April 27th, 2017
    THE FILM MAKING-OF

    THE FILM MAKING-OF

    "Gabrielle has an unconventional style and taste." Pharrell Williams

    #TheCHANELGABRIELLEbag

  • April 26th, 2017

    PHARRELL WILLIAMS ON THE SET

    © Olivier Saillant

  • April 26th, 2017

    SHOOTING OF THE CAMPAIGN

    Karl Lagerfeld has chosen Pharrell Williams to embody CHANEL’s GABRIELLE bag, first man to become the face of a handbag campaign in the House’s history.

    

"I love working with Karl, he was the best part of the campaign. He has a clear vision and sees it through." Pharrell Williams

    © Olivier Saillant

  • April 24th, 2017
    PHARRELL WILLIAMS <BR />STARRING IN THE CAMPAIGN FILM

    PHARRELL WILLIAMS
    STARRING IN THE CAMPAIGN FILM

  • April 24th, 2017
    CHANEL'S GABRIELLE BAG CAMPAIGN <BR />BY KARL LAGERFELD

    CHANEL'S GABRIELLE BAG CAMPAIGN
    BY KARL LAGERFELD

    Pharrell Williams photographed by Karl Lagerfeld, wearing CHANEL’s GABRIELLE bag in black alligator.

  • April 21st, 2017
    CAMPAIGN TRAILER <BR />WITH PHARRELL WILLIAMS

    CAMPAIGN TRAILER
    WITH PHARRELL WILLIAMS

    CHANEL’s GABRIELLE bag campaign film featuring Pharrell Williams will be released on April 24th.

  • April 21st, 2017
    CHANEL'S GABRIELLE BAG <BR />POP-UP STORE IN BERLIN

    CHANEL'S GABRIELLE BAG
    POP‑UP STORE IN BERLIN

    For the launch of the new handbag created by Karl Lagerfeld, Chanel has opened a pop-up store in Soho House Berlin. The installation showcasing CHANEL's GABRIELLE bag reflects the creative spirit of the place, blending culture, lifestyle and fashion. The handbag is displayed alongside a selection of designs from the Spring‑Summer 2017 Ready‑to‑Wear collection.

    THE STORE BERLIN
    Soho House Berlin
    Torstrasse 1, 10119 Berlin
    Until May 13, 2017
    Monday to Saturday, 10am to 7pm

    © Urs Kuester

  • April 20th, 2017
    THE FILM MAKING-OF

    THE FILM MAKING-OF

    Behind the scenes with Caroline de Maigret and Olivier Assayas.

    #TheCHANELGABRIELLEbag

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